Products and Services
We produce and deliver comprehensive briefings and reports to the global mobile industry. The core audiences are customer account teams, product groups and other strategic stakeholders. Our services help individuals and teams to quickly and easily get up to speed with trends; maintain and validate their knowledge; and provide an ongoing independent perspective on industry direction.
Sales-oriented users of our services often work on high-value sales with long cycles, and are focused on building strategic engagements with customers and partners. Teams within these businesses are regularly launching new products and services in a fast moving, highly competitive, technology driven arena.
Watches
- Vodafonewatch
- Telefónicawatch
- BTwatch
- Smart Devicewatch
- Mobile Serviceswatch
Our “watch” reports provide regular, authoritative and independent tracking. The proprietary research tools and production process ensures comprehensive and high-value news insight, with analysis overlaid and delivered to end users in professional reports. The format is newsletter style to help readers digest the material.
Each “watch” service encompasses 10-12 reports per year and provides powerful knowledge, structure and confidence to end users — acting as an ongoing and authoritative reference.
We help to save potentially large amounts of time by locating and filtering raw information, acting an ‘ear to the ground’, and ensuring you do not miss anything be pertinent to your role.
Our report services are great for supporting team knowledge and collaboration. The formats are designed both for rapid digest and long-term reference — thus delivering both tactical and strategic benefit.
Special reports
- For example, Telefónica Report — Strategy and Outlook 2008-11
The Telefónica Report is classic analyst report offering background, analysis and insight into the short- to medium-term strategy of Spain’s Telefónica Group, incorporating a SWOT-type review with plenty of graphics, tables and charts to highlight the analysis. From Telefónica’s future strategy perspective, the report will cover the four-year period 2008–2011.
Bespoke report services
Our ability to locate, sift and structure large amounts of raw data, and to add high value analysis, enables us to offer bespoke services to clients wishing to commission reports, white papers and other projects. These could meet internal information gaps and needs, or be utilised for marketing and sales communications.




