Mobile Serviceswatch, issue 2008.11-12 snapshot
18 December 2008
CONSUMER: A raft of operators debuted refreshed mobile internet portals, including 3 Australia, mobilkom Austria, O2 UK, Qtel (Qatar), T-Mobile USA, Virgin Mobile UK, and Vodafone Czech Republic. A previously reported search alliance between Google and Verizon Wireless is apparently in jeopardy, with Microsoft set to take its place. [pp.20,21,19.
Issue: 2008.11-12
Covering: mid-October to mid-December 2008
Published: December 2008
Next issue: January 2008
Latest trends in monetising operator-centric mobile value-added services. A unique monthly report for the industry.
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- Below is a free taster from issue 2008.11-12 (mid-October to mid-December 2008), including an Executive Brief, Extract, Table of Contents and Index, giving a valuable snapshot of the full report.
EXECUTIVE BRIEF
CONSUMER: A raft of operators debuted refreshed mobile internet portals, including 3 Australia, mobilkom Austria, O2 UK, Qtel (Qatar), T-Mobile USA, Virgin Mobile UK, and Vodafone Czech Republic. A previously reported search alliance between Google and Verizon Wireless is apparently in jeopardy, with Microsoft set to take its place. [pp.20,21,19.]
MEA-based group Orascom Telecom became the latest operator to support Nokia’s Ovi portfolio, enabling it to offer mobile internet services in a low-risk manner. 3 UK also trumpeted an enhanced Ovi engagement, although its announcement was a little short on detail. [pp.17.]
3 UK named its new partners for ad-supported video services, after the exit of Rhythm NewMedia from the market, with it now working with 4th Screen and Mobix Interactive. Orange France announced a “high-definition” mobile multimedia service, available to its fixed-mobile convergence subscribers. [pp.13.]
Australia’s Telstra announced integrated web/mobile messaging services, while Vodafone Germany debuted an IM client integrating different networks. In Singapore, SingTel boasted the country’s first location-tracking service for consumers. [pp.12,8.]
France’s mobile operators are reportedly lukewarm on mobile broadcast services, having noted the failure of early launches to gain much traction elsewhere in the region. [p.5.]
T-Mobile UK and India’s Reliance Communications are set to launch ad-funded games, while Vodafone Group picked an EA title as its “hero” game, to be supported with a pan-European marketing effort. Buongiorno secured a contract to manage the games portals for 3 in the UK and Ireland, and it was announced that O2 UK is to support Player X’s off-portal games site. [pp.6,7,8.]
3 UK signed up to offer Nokia’s Comes With Music package, becoming the first operator to support the device and content bundle. AT&T expanded availability of its Napster Mobile service, enabled by a more flexible delivery platform. 3 Austria launched a new mobile music store, while in Sweden, Telia announced a subscription music service. [pp.14,15,16.]
Orange debuted its Orange Money service in the Ivory Coast, and MEA-based group Orascom partnered with Western Union for money-transfer services. The French Payez Mobile NFC field trial is reported to have “yielded positive results”, although there was no confirmation of when a commercial launch will take place. Kenya’s Safaricom revealed continued M-PESA growth, and plans to support international money-transfer services. [pp.9,11,10.]
Vodafone UK and Visa Europe trialled a “new” mobile advertising format, sending promotional material to customers visiting overseas markets via “welcome” messages. Vodafone Germany is working with Coca-Cola to blend advertising and ringback tones. [p.4.]
Virgin Mobile USA bolstered its social-networking services, introducing a “dashboard” that links multiple services, and creating its own community. Sprint extended an MMS imaging service to enable uploads to user-generated content-sharing sites. [pp.22.]
ENTERPRISE: Sprint launched a fixed-mobile convergence solution for customers with Cisco PBXs, joining an earlier package for customers with Avaya customer premises equipment. Alltel Wireless announced an enterprise mobility package in partnership with Webalo, providing mobile access to a range of corporate data. [pp.23.]
INDUSTRY: Vodafone announced plans to acquire navigation software company Wayfinder Systems, as it was suggested that investments in start-ups are a way for operators to avoid the “bit-pipe” trap. 3 UK revealed that five application categories are driving data use — all of which fall into the “communications” category — rather than being entertainment or information services. Verizon Wireless is set to mandate data plans for smartphone buyers, a move that seems unpopular among the user community. [pp.24,27,25,26.]
There were mixed messages from the mobile games market, with Nokia among those taking a conservative view. Ad-funded MVNO Blyk raised EUR40m in funding, as plans were announced to launch content services. [pp.28-29,27.]
A set of French stakeholders created an m-commerce partnership intended to focus on the user experience, rather than technology interoperability. UK premium-rate watchdog PhonepayPlus opened the consultation period for its next Code of Practice, set for completion in 2010. The Mobile Marketing Association updated its global Mobile Advertising Guidelines. [pp.33,34,35.]
ENABLERS: Portuguese operator Optimus partnered with store GetJar to offer free applications to customers; and it was reported that China Mobile is set to launch its own app store. [pp.39.]
Mobile service-enabler iSkoot is reportedly readying a mobile internet service platform for AT&T, which will enable the delivery of the mobile internet to mass-market devices. Sprint is working with Scanbuy to offer a consumer barcode service, enabling codes to be used to link to mobile content and commerce services. [pp.42,43.]
Nokia added Nokia Messaging to its Ovi portfolio, while also updating Nokia Maps. Qualcomm said it is powering the Peek US consumer email service, with SEVEN behind mobile email for 3’s INQ1 device. [pp.44,45,46.]
The TM Forum and the Mobile Entertainment Forum announced a partnership to tackle the $5bn lost through “leakage” in the mobile content value chain. [p.42.]
TRENDS: UK mobile internet take-up is outpacing PC internet growth, according to Nielsen Online. Apple’s iPhone is the number-one device for mobile internet use, advertising network AdMob said, although, looking purely at user numbers, Nokia’s device portfolio leads the way. [pp.49,50.]
Social networking was deemed a key driver for location-based services, due to its ability to provide a unifying framework for a range of consumer applications, ABI Research said. A sound future for APAC LBS services was forecast by analyst firm Frost & Sullivan, although there are still hurdles to be overcome. Existing website owners are failing to consider the growing number of mobile internet users, m-commerce-enabler Bango said. [pp.51,57,53.]
The prospects for European mobile internet services are “hugely inflated”, according to analysts CCS Insight. Market metrics company comScore noted that the number of SMS ads received during August 2008 slipped when compared with August 2007, although the medium is increasingly being used by companies beyond mobile service providers. [pp.52.]
ABI Research found mixed messaging use across the enterprise customers of the four main US operators, with interest in new messaging-focused devices indicating there is further growth to be had. [p.53.]
EXTRACT
GAMES
T-Mobile UK to launch ad-funded games services
T-Mobile UK trumpeted becoming the first operator in the country to offer free mobile games, funded by advertising. Customers will be able to access “at least one new game per week”, through the T-Mobile Game Club.
The first title available free of charge is Poker Million II, backed by advertisers including Paramount Pictures. Other titles in the pipeline include IQ Booster, Pro Bowling, Pool Star, and Einstein’s Brain Game.
The ad-funded games will be made available to subscribers of T-Mobile’s web’n'walk mobile internet service, and no additional costs will be incurred downloading games while in the UK. Two advertisements will be inserted before the game, and two after, which can be clicked-on to access the relevant company’s website.
The offering will be hosted and managed by Digistores. Customers will only be offered games that work with their particular handsets.
[Further reference: T-Mobile first to launch ad-funded games -- T-Mobile UK, 2 December 2008.]
Buongiorno picks up 3 games contract
Mobile entertainment company Buongiorno won a contract to manage the outsourced Java games platform of 3 Group in the UK and Ireland. It said that its technology will enable the creation of a dynamic, personalised service interface for users, with flexible pricing, which will increase the relevance to subscribers, and support the personalised pricing of content.
The site aggregates titles from major games companies, and is available to customers through both WAP and web browsers. It supports digital rights management technology, which will enable new business models and support community features such as games rating and comments.
According to PocketGamer.biz, Buongiorno has been running the service since October 2008, with 3 UK stating that “it’s going very well”. The addition of personalisation and recommendation features is intended to make the site appear more like those of established online retailers, such as Amazon.
With regard to flexible pricing, Xavier Louis, Games Product Manager at 3 UK, told the publication: “we can provide the same game at a different price; if it’s a pre-pay handset, the game will be priced lower, but if the game is high quality on a high-end handset, it might be higher”. This could be seen as penalising customers for being higher spending customers, especially if similar titles are made available to different customers at different price points — for example, “even Tetris might be a different price on different handsets”, despite this being considered a basic game, with simple game play that does not differ based on device type.
It was also suggested that 3 is set to renew its commitment to connected games during 2009, taking advantage of the core functionality of a mobile device to power value-added services. The operator has previously explored this, in partnership with Terraplay/End2End, although it said it is currently unable to source enough titles to promote to its customers.
Buongiorno said that the contract marks its first implementation of a games store since its merger with iTouch during 2007, as well as its first games contract in the UK. It already supports white-label games stores in Belgium, the Czech Republic, France, and Ireland.
” Buongiorno’s games store enables 3 to maximise revenues by providing a personalised retail experience to their customers. It has been designed to personalise the browsing and purchasing experience on a one-to-one basis according to the taste and budget of each customer. With the mobile internet becoming ever more competitive, delivering the best customer experience is the key selling point. “
– Luca Pagano, Managing Director of Buongiorno UK.
[Further reference: Contract win with 3 businesses in the UK and Ireland -- Buongiorno, 17 November 2008; Interview: 3 UK talks mobile games -- PocketGamer.biz, 2 December 2008.]
Vodafone Group picks EA title as “hero” game
Mobile Entertainment reported that Vodafone Group had chosen Electronic Arts’ (EA) Need for Speed Undercover as its “flagship game” across European markets, with the title to be supported by an “extensive co-marketing campaign”.
It has not been revealed if Vodafone will have exclusivity on the game, which is set for launch imminently.
[Further reference: EA is Vodafone's ‘hero' -- Mobile Entertainment, 24 October 2008.]
Reliance to offer ad-supported mobile gaming
Indian operator Reliance Communications was reported to be set to offer an advertising-funded mobile games portal, providing customers with titles that can be played free of charge in return for viewing marketing material.
The company is reportedly set to use assets from its Zepak.com online gaming site, with the intention of offering 900 advertisement-supported titles for mobile users. Reliance is working with Greystripe, a company that specialises in advertisement-funded gaming, to power the service.
[Further reference: Reliance launching ad-subsidised mobile game storefront -- contentSutra, 6 November 2008.]
O2 UK supports Player X gaming portal
Operator O2 UK was named as the first operator to support Player X’s off-deck games portal, called 100% Mobile.
The site will make available more than 100 games, with try-before-you-buy demos available — which have apparently led to an uplift in product sales. The portal also offers a range of payment options, with the preferred choice being a £0.50 ($0.74) daily rate.
Player X Distribution will manage the dynamic games portal, which is fully integrated into the O2 deck and billing environment. The site is said to be “driven by strong editorial and portal design”, with a marketing programme that will include in-store and online promotions.
Player X has partnered with billing partner Accumulate to deliver the service, including rental and subscription billing options, “to give the consumer a broader choice”.
O2 UK and Player X have a mobile games relationship going back some time, with Player X being appointed as the operator’s mobile games aggregator during 2007 (Mobile Serviceswatch, 2007.09).
” The flexible retailing environment gives our customers a far more rewarding gaming experience than is available anywhere else in the marketplace today. Users can purchase games using the pricing model they feel most comfortable with, which encourages our customers to become far more engaged with the whole gaming experience from within a trusted environment. ”
– Joe Haselden, Head of Games at O2 UK.
[Further reference: Player X Distribution's 100% Mobile games portal premieres with O2 -- Player X, 16 October 2008.]
TABLE OF CONTENTS
2 Consumer
2 Operator content deals
4 Mobile advertising
5 Broadcast
6 Games
8 Location-based services
9 m-commerce
12 Messaging
13 Multimedia
14 Music
16 Portals
21 Video services
22 User-generated content
23 Enterprise
23 Solutions
24 Industry
24 Companies
33 Events;
Initiatives
36 People;
Regulation
37 enablers
37 Operator technology deals
39 Applications;
Contracts
40 Companies
42 Initiatives;
Platforms
43 Markets;
Products
44 Services
47 Technology
49 Trends
49 Markets
58 INDEX
INDEX
SYMBOLS
3, 6, 15, 27, 38, 46
- Australia, 20
- Austria, 15, 43
- Italy, 38
- Planet 3, 20
- Scandinavia, 38
- UK, 2, 6, 7, 13, 14, 17, 27, 32, 39, 46
4th Screen, 13
A
ABC, 3
ABI Research, 51, 53
ACCESS, 38
Acision, 26, 37, 38, 43
Activision Blizzard, 23, 28
A Different Game, 45
AdMob, 28, 50
Alcatel-Lucent, 44
Alltel Wireless, US, 3, 9, 10, 16, 17, 23, 37, 38
- Alltel Navigation, 17
- Alltel Perks, 16, 37
- Alltel Wallet, 9, 37
- Webalo Mobile Dashboard, 23
AMC, Albania, 37
Amdocs, 30, 41
Amobee Media Systems, 25, 44
AOL, 44
- ICQ, 12
Apple, 15, 29, 39, 50
Apptera, 24
Artificial Life, 31
Associated Press, 3
AT&T, 5, 10, 11, 12, 14, 16, 17, 25, 35, 40, 42, 53
Avaya, 23
B
Bango, 53
BBC, 49
Bell Mobility, 21, 38
- Solo Mobile, 21, 38
Bharti Airtel, India, 9, 14, 16, 33, 51
Bill & Melinda Gates Foundation, 35
BlackBerry Partners Fund, 27, 28, 29
Blyk, 27, 37
BNP Paribas, 9
Boost Mobile, 30
Bouygues Telecom, 5, 10, 33, 39
Brasil Telecom, 13
Bright House Networks, 30
BSkyB, 2
BT Group, 51
Buongiorno, 6, 7, 46
- iTouch, 7
buzzd, 27, 28
C
C4M, 45
CBS, 3
CCS Insight, 52
Cellcom, 37
Cellular South, US, 3, 10, 17, 25
ChaCha, 17
ChangingWorlds, 30, 38, 41
Channel 4, 31
Charles River Ventures, 27
China Mobile, 12, 15, 39
China Unicom, 38, 44
Cisco Systems, 23
Citigroup, 26
- Citibank, 10, 26
Clearwire, 30
Coca-Cola, 4
Code Factory, 41
Colibria, 37, 45
Columbia Records, 2
Comcast, 30
comScore, 52
Comverse Technology, 34, 37, 38
CSL, Hong Kong, 9
CTIA, US, 40, 43
D
Deloitte & Touche, 31, 32
Deutsche Bahn, 10
Digby, 27, 28
Digistores, 6, 37
Digitel GSM, Venezuela, 38
DVB Project Office, 43
E
eBay, 49
Eclipse Interactive, 45
Electronic Arts, 2, 7, 28, 29
EMI, 15, 16
End2End, 6
Envivio, 38
Ericsson, 36
Ernst & Young, 25
- Israel, 25
ESPN, 2
Etisalat, UAE, 3
ETSI, 47
F
Facebook, 20, 22, 42, 46, 49, 51
FAS Alliances, 23
FIRMAINVEST, 24
France Telecom
- Orange, 2, 9, 10, 13, 14, 33, 35, 36
Frost & Sullivan, 57
FunMobility, 22, 42
G
Gameloft, 28
GetJar, 39
GfK Technology, 50
Globacom, Nigeria, 37
Glu Mobile, 28
Google, 15, 16, 21, 30, 31, 35, 37, 39, 44, 46, 49, 52
- Gmail, 16, 44, 49
- Google Maps, 39
- Google Talk, 37, 44
- YouTube, 20, 22, 42
Greycroft Partners, 27
Greystripe, 7
GSM Association, 4, 9, 11, 14, 21, 26, 36, 47
- Pay-Buy-Mobile, 47
H
Harmonic, 38
Hi5, 22
Huawei Technologies, 47
Hugama Mobile, 3
Hungama Mobile, 33
Hutchison Whampoa, 27, 46
- INQ Mobile, 27
I
IBM, 48
- Lotus, 48
Idea Cellular, India, 46
INQ Mobile, 27
Intel, 30
Internet Advertising Bureau, UK, 34, 36
iSkoot, 27, 42
J
Jadestone, 45
Jesselson Capital Corporation, 27
JuiceCaster, 42
Juniper Research, 50, 56
K
Kajeet, US, 23
KASIKORNBANK, 9
Khosla Ventures, 27
Kiloo, 24
Kirusa, 37, 38
Kodiak Networks, 46
Konami Digital Entertainment, 3
KT
- KTF, 2, 21
Kuneri, 41
L
LG Electronics, 13, 50
Limbo, 50
Liquid Air Lab, 41
Lonely Planet Publications, 3
Loudhouse Research, 54
M
M1, Singapore, 9, 21, 37
- M1 MobileCam, 21
Madhouse, 28
MasterCard Worldwide, 10
Maverick Mobile Solutions, 41
Maxis Communications, 18
MEDIA BROADCAST, Austria, 43
MediaFLO, 40
mediaFLO USA, 5
Medio Systems, 18
mFoundry, 9, 37
Microsoft, 16, 31, 35, 39, 46, 51
- Windows Live, 12, 44, 46
Miyowa, 38
MOBICOM, 23
Mobile Data Association, 36, 49
Mobile Entertainment Forum, 33, 42
Mobile Interactive Group, 38
Mobile Marketing Association, 34, 35, 51
Mobile Money Ventures, 10, 26
Mobile Posse, 37
Mobile TeleSystems, 34
mobilkom, Austria, 20, 25, 43, 47
Mobix Interactive, 13
Moket, 41
Monitor Ventures, 27
Monotype Imaging, 19
Motorola, 18, 30, 40, 50
Movius Interactive, 37
MSNBC, 3
MTN, 37
MTS, Russia, 34
Music World Entertainment, 2
MySpace, 22, 40, 42, 51
N
Nakko, Netherlands, 16
Namco Networks, 2
Napster, 14
NBC, 3, 32
NCB Stockbrokers, 3
NetCom, Norway, 37
NeuStar, 37
Neverfail, 57
News Corp, 31
- Fox, 31
- Jamba/Jamster, 31
- MySpace, 22, 40, 42, 51
Nielsen Online, 49
Nokia, 13, 14, 17, 18, 19, 27, 28, 29, 30, 31, 35, 41, 44, 45, 46, 47, 48, 50, 54
- Comes With Music, 14, 17
- Forum Nokia, 41
- N-Gage, 17, 28, 29
- Nokia Life Tools, 46
- Nokia Maps, 45
- Nokia Messaging, 44
- Nokia Music Store, 47
- Ovi, 17, 31, 44, 45
- OZ, 30
- Vertu, 31
Nokia Growth Partners, 28
Nokia Siemens Networks, 54
NRJ Mobile, France, 10
NTT DoCoMo, 31
Nuance Communications, 42
O
OnDemand Group, 32
- Mobix Interactive, 32
ONE, Austria, 43
OneView Systems, 41
OnMobile, 46
Open Mobile Alliance, 34
Openwave Systems, 29, 43, 44
Optimus, Portugal, 39
Optus, Australia, 3
Orange Group, 2, 9, 10, 13, 14, 33, 35, 36
- France, 2, 10, 13, 33
- Orange Money, 9
- Orange World, 13
- UK, 36
- Unik, 13
Orascom Telecom, 11, 17
Osterman Research, 57
P
Palm, 39
Paramount Pictures, 6, 32
PhonepayPlus, 34, 36
Photobucket, 22
PlaNet Finance, 35
Player X, 8
Portio Research, 49
Portugal Telecom, 38, 39
Q
Qtelmedia Group, 3
Qtel, Qatar, 2, 21
Qualcomm, 10, 27, 35, 40, 44, 45, 48
- BREW, 46
- Firethorn Holdings, 10, 11, 48
- MediaFLO, 40
- Plaza, 44
- Qualcomm Ventures, 27
R
Regions
- Americas, 30, 33, 35, 41, 43
- Canada, 21, 25, 30, 38
- North America, 26, 28, 50, 56
- US, 2, 3, 5, 9, 10, 12, 17, 18, 22, 23, 25, 26, 28, 29, 33, 37, 38, 40, 42, 43, 45, 50, 53, 56
- Venezuela, 38, 44
- APAC, 4, 9, 11, 14, 15, 21, 28, 30, 33, 39, 41, 46, 50, 55, 56
- Asia Pacific, 9, 30, 55
- Australia, 2, 3, 12, 28, 29, 44, 51, 55, 57
- Bangladesh, 11, 17
- China, 12, 15, 28, 31, 32, 38, 39, 44, 51, 56
- Hong Kong, 9, 26, 51, 55
- India, 7, 9, 14, 16, 18, 28, 33, 38, 46, 51
- Indonesia, 44, 55
- Japan, 28, 31, 41, 51, 56, 57
- Korea, 2, 17, 21, 23, 32, 56
- Malaysia, 18, 37, 44, 55
- New Zealand, 55, 57
- Pakistan, 3, 11, 17
- Philippines, 55
- Singapore, 8, 9, 21, 37, 44, 47, 51, 55, 57
- South Korea, 51, 57
- Taiwan, 55, 57
- Thailand, 9, 55
- EMEA
- Africa, 9, 11, 19, 35, 36, 46, 50
- Algeria, 17
- Austria, 15, 20, 25, 43, 47
- Belgium, 7
- Czech Republic, 7, 20, 38
- Dubai, 3
- Egypt, 11, 17, 35
- Finland, 44
- France, 2, 5, 7, 10, 39, 45
- Germany, 10, 11, 13, 28, 29, 40, 44
- Ireland, 3, 6, 7, 38
- Italy, 28, 29, 38, 41, 47
- Ivory Coast, 9, 35
- Jordan, 35
- Middle East, 9, 11, 21, 35, 47
- Netherlands, 13, 44
- Norway, 12, 37
- Portugal, 38, 39, 44
- Russia, 34
- Senegal, 35
- South Africa, 2, 19, 28, 32, 35, 37
- Spain, 22, 28, 29, 41, 44
- Sweden, 16, 45
- Switzerland, 36
- Tunisia, 17
- UK, 2, 5, 6, 7, 11, 13, 14, 19, 27, 28, 29, 31, 34, 35, 36, 37, 38, 44, 45, 49, 50
- Zimbabwe, 17
Regions Financial Corporation, 10
Reliance Communications, India, 7, 18, 33
Research In Motion, 40, 45
- BlackBerry, 18, 23, 27, 28, 29, 39, 40, 45
Rhythm NewMedia, 13
Rubberduck Media Lab, 37
S
Safaricom, Kenya, 10, 11, 36
- M-PESA, 10, 11
Samsung, 18, 50
Scanbuy, 38, 43
Screen Australia, 2
Sequoia Capital, 28
SEVEN, 38, 44, 46
SFR, France, 5, 10, 33
Shape Services, 41
SingTel, Singapore, 8, 47
SK Telecom, 9, 10, 26, 32
- Gifticon, 9
Skype, 27, 42, 46
Solo Mobile, Canada, 21, 38
Sony
- Sony BMG, 15
- Sony Pictures, 3
Sony Ericsson, 13, 18, 20, 50
Sprint, 3, 8, 16, 19, 22, 23, 30, 36, 37, 38, 41, 43, 53
- Family Locator, 8
- Nextel Direct Connect, 30
- Sprint Web, 41
- Sprint Wireless Integration, 23
StarHub, Singapore, 47
Strategy Analytics, 16
Streamezzo, 39
Sybase, 43
- Sybase 365, 43
Symbian, 19, 39, 44, 46, 47
T
Tata Teleservices, 16, 33
Technology
- BREW, 27, 46
- DRM, 6, 14
- DVB-H, 38, 43
- Femtocells, 47
- Flash Lite, 39
- FLO, 40
- GPS, 8, 23, 42, 57
- iDEN, 30
- IM, 12, 15, 27, 37, 38, 44, 45, 46, 49, 53
- IMS, 23
- IP, 47
- Java, 6, 13, 39
- NFC, 10, 25, 33, 47, 56
- PTT, 30, 46
- VoIP, 27, 46, 47
- Wi-Fi, 13, 26
- WiMAX, 30
Tele2, 38
Telecom Italia, 24, 26, 41
- Loquendo, 41
Telefonica, 5, 22, 25, 41
- O2, 3, 5, 8, 11, 21, 32, 38, 41
- O2 Active, 21
- O2 Germany, 11
- O2 Ireland, 3
- O2 UK, 5, 8, 21, 32, 38
Telenor, 12, 27
- Telenor Connexion, 27
Telfort, Netherlands, 16
TeliaSonera, 16, 18
- SurfPort, 18
- Sweden, 16
- Telia Musik, 16
Telstra, 2, 4, 12
- MyConnect, 12
tenCube, 41
Ten Sports, 3
The Carphone Warehouse, 14
The Nielsen Company, 55
Thumbplay, 3
TIM, 41
Time Warner, 30
TM Forum, 42
TMN, Portugal, 39
T-Mobile International, 6, 10, 18, 25, 37, 42, 45, 53
- Germany, 10
- T-Mobile Game Club, 6
- UK, 6, 37
- USA, 18, 42, 45, 53
- web2go, 18
Total Access Communication, Thailand, 9
Transpera, 30
Trimble, 42
Turkcell, 42
Twitter, 22, 42
U
Uganda Telecom, 37
uLocate Communications, 41
Ultratec, 38
Unipier, 21, 38
Universal Music, 16
V
Velti, 27, 37
VeriSign, 22, 37, 49
Verizon Wireless, 2, 3, 5, 10, 14, 16, 22, 26, 29, 35, 40, 42, 53
- VZ Navigator, 42
VG Nettby, Norway, 12
Viigo, 17, 25
Virgin Mobile, 2, 3, 19, 22, 27
- Helio, 22
- UK, 19
- USA, 2, 3, 22, 27
Visa International, 4, 10
Visto, 32
Vodacom, 2, 19, 32, 35
Vodafone Group, 2, 4, 7, 10, 11, 12, 13, 16, 19, 20, 22, 24, 25, 32, 33, 35, 38, 40, 41, 42
- Arcor, 4
- Czech Republic, 20
- Germany, 4, 10, 11, 12, 13, 40
- India, 38
- Ireland, 42
- M-PESA, 10, 11
- Netherlands, 13, 32
- Portugal, 22
- Spain, 22
- UK, 4, 19
- Vodafone live!, 2, 4, 12, 13, 19, 20, 22
Volantis, 46
Vringo, 39
W
Walt Disney, 29
Warner Bros, 2, 32
- Warner Music, 15, 16
Wayfinder Systems, 24
Webalo, 23, 38
Western Union, 11
World Bank, 11
Y
Yahoo!, 12, 16, 18, 19, 24, 31, 35, 37, 39, 44
- Flickr, 22, 42, 46
- Mail, 44
- Messenger, 12, 44
- oneSearch, 18, 19
YouTube, 20, 22, 42
Z
Zain Group, 36
Zamano, 3
Zed, 3
ZG Ventures, 27
Zlango, 39
ZMQ Software Systems, 33
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